PERSONAL BRANDINg (NIL)

Creative direction, NIL marketing systems, content production & community storytelling
Ann Arbor, MI | 2020–2022

My Role

I managed and grew my personal brand as a Division I athlete, building partnerships, producing content, and leveraging NIL opportunities to collaborate with national and local companies.

Key Focus Areas

  • NIL partnership development

  • Brand alignment & sponsor collaboration

  • Digital content creation

  • Social media strategy & audience engagement

  • On-campus activations & brand events

  • Relationship management with brands, teams & agencies

brands I worked with