PERSONAL BRANDINg (NIL)
Creative direction, NIL marketing systems, content production & community storytelling
Ann Arbor, MI | 2020–2022
My Role
I managed and grew my personal brand as a Division I athlete, building partnerships, producing content, and leveraging NIL opportunities to collaborate with national and local companies.
Key Focus Areas
NIL partnership development
Brand alignment & sponsor collaboration
Digital content creation
Social media strategy & audience engagement
On-campus activations & brand events
Relationship management with brands, teams & agencies